Growing from its roots as 3-day anime marathon in 1997 with 200 attendees, this little con has grown in to a massive event with over 7000 attendees. Two years ago, it took up residence in the Raleigh Convention Center after outgrowing its previous hotel convention center home. Accustomed to operating with a tried and true system of running the con in a smaller venue for so long, adaptation to a new venue takes trial and error, and Animazement is still experimenting to make the most of its new home. Some of the events logistics are still under construction, but the Animazement experience overall remains a smooth running operation, with few delays, most problems quickly solved, and an eye towards continuous improvement.
The con still has its distinctive mix of events and attractions, with emphasis on Japanese culture thanks to the heavy involvement of various Japanese groups from the community as well as the Japanese School of Raleigh. The bar of costume quality level seems to rise every year, but one of the things that makes Animazement special is that despite its unique and competitive Craftsmanship and Cosplay competitions, the attendees’ primary goal remains above all to have a great time. The Dealer’s Room has grown, and while having many things found at most other conventions, there was also a great deal of items not common to other cons, including a deep love for old-school. The Artists’ Alley has become massive in size, packing a large ballroom almost to the brim as well as spilling out all along the mezzanine rather than the single string of tables in previous years. The Art Auction also had a noticeable rise in the caliber of work available for bidding.
This con continues to grow. While there were a few snags (Craftsmanship Judging was a frequently vocalized example), staff have already indicated they have learned from these experiences and plan to incorporate the lessons learned into running next year’s con. Animazement has grown in 1K increments multiple times now, and has never experienced a drop in attendees. Animazement 2010 was no different, and once it’s settled into its new home, this con is sure to hit the 10,000 mark in no time.
You can view photos from the con here: http://photos.notinterested.org/v/AZ2010/
–Spookloops